If the search engine giant Google and retail giant Walmart still use direct mail marketing as part of the marketing mix, why not your business?

  • Print is Portable – Even with laptops and smart phones, print media still retains the ultimate portability. It’s available everywhere and to everyone, whether there’s service or power.
  • Print is Preferred – Many consumers still prefer traditional print material, such as magazines and newspapers, over electronic versions.
  • Print is Visible – While it’s true that sending and sharing electronic media is easier and faster, printed publications are often more visible to the average consumer. No specific keyword, special account or access is required.
  • Print is Professional – There is a credibility that is achieved in print that is harder to replicate online. A published article or business magazine carries far more weight than a PDF version found online

Even as online marketing continues to gain popularity, traditional print media is still a powerful marketing tool for business owners.

If your business isn’t taking advantage of print marketing, you may be losing out.  For help with your printing needs contact us today.